Aveda Invati Ultra Advanced Exfoliating Shampoo - Rich 50ml

<p>Reduce hair loss by 77%* with our latest advancement for thinning hair: the Invati Ultra Advanced™ 4-Step System.</p>

<p>The first step in the routine is this nourishing hair shampoo for thinning hair. It gently exfoliates with wintergreen-derived salicylic acid, removing oil and environmental residues that can clog pores. Gentle and non-irritating to the scalp, the formula creates a rich, creamy lather for a clean, yet nourished feeling. It leaves hair shiny and, when paired with our Rich Thickening Conditioner, helps to soften, smooth, and thicken hair.</p>

<p>Suitable for:</p>

<p>• Medium to thick thinning hair types</p>

<p>• Normal to oily scalp</p>

<p>Aroma:</p>

<p>• Soothing Pure-Fume™ aroma with lavender, clary sage, Australian sandalwood, vanilla, and other pure plant and flower essences</p>

<p>• 94% naturally derived**</p>

<p>• Silicone-free</p>

<p>• Sulfate-free</p>

<p>• Vegan</p>

<p>• Leaping Bunny Approved</p>

<p>• Dermatologist tested</p>

<p>*Reduction in hair loss due to breakage, from repeat grooming test on tresses after use of Invati Ultra Advanced™ 4-Step System of shampoo, conditioner, serum, and leave-in.</p>

<p>**Naturally derived per the ISO 16128 Standard. From plant, non-petroleum mineral sources, and/or water.</p>